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Zenith SA is a Swiss watch manufacture started in 1865 by Georges Favre-Jacot at the age of 22, in Le Locle in the canton of Neuchâtel.

Zenith has a long reputation for the quality and precision of their watches, with 1,565 1st-place precision awards to date. Zenith, is one of the few Swiss watch brands that make their own mechanical movements - the Elite (standard movement) and the El Primero (chronograph). The El Primero movement has a frequency of 36,000 alternations per hour. This high rate allows a resolution of 1/10 of a second and a potential for greater positional accuracy over the more typical chronometer frequency of 28,000 alt per hour.

Presently, Zenith markets five watch lines, including the Chronomaster, Class, Port-Royal, Vintage, Defy, Star and the all new Omnipotence.